Privacy policy
Privacy Policy
Effective Date: February 6, 2026
Last Updated: February 6, 2026
Primal Peak ("we," "us," or "our") operates the website https://tryprimalpeak.com/ (the "Site"). This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our Site or make a purchase.
By using our Site, you agree to the collection and use of information in accordance with this policy.
1. Information We Collect
We collect several types of information to provide and improve our services:
Personal Information You Provide:
• Name, email address, phone number
• Billing and shipping addresses
• Payment information (processed securely by our payment processor)
• Order history and purchase information
• Communication preferences
• Information you provide when contacting customer support
Automatically Collected Information:
• IP address and browser type
• Device information and operating system
• Pages visited and time spent on our Site
• Referring website addresses
• Cookies and similar tracking technologies
2. How We Use Your Information
We use the information we collect to:
• Process and fulfill your orders
• Communicate with you about your orders and account
• Provide customer support
• Send marketing communications (with your consent)
• Improve our website and services
• Prevent fraud and enhance security
• Comply with legal obligations
• Analyze website usage and performance
3. How We Share Your Information
We do not sell your personal information to third parties. We may share your information with:
Service Providers:
• Payment processors (to process transactions)
• Shipping carriers (to deliver your orders)
• Email service providers (to send communications)
• Website hosting and analytics providers
• Customer service platforms
These service providers are contractually obligated to protect your information and use it only for the purposes we specify.
Legal Requirements:
We may disclose your information if required by law, court order, or government regulation, or to protect our rights, property, or safety.
Business Transfers:
If Primal Peak is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.
4. Cookies and Tracking Technologies
We use cookies and similar technologies to:
• Remember your preferences and settings
• Analyze website traffic and usage patterns
• Provide personalized content and advertising
• Improve website functionality
You can control cookies through your browser settings. However, disabling cookies may limit your ability to use certain features of our Site.
5. Data Security
We implement industry-standard security measures to protect your personal information, including:
• SSL encryption for data transmission
• Secure payment processing (PCI-DSS compliant)
• Regular security audits and updates
• Restricted access to personal information
However, no method of transmission over the internet is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.
6. Your Rights and Choices
Depending on your location, you may have the following rights:
• Access: Request a copy of the personal information we hold about you
• Correction: Request correction of inaccurate or incomplete information
• Deletion: Request deletion of your personal information (subject to legal obligations)
• Opt-Out: Unsubscribe from marketing emails at any time
• Data Portability: Request your data in a portable format
• Restriction: Request restriction of processing in certain circumstances
To exercise these rights, contact us at tryprimalpeak@gmail.com
7. Marketing Communications
With your consent, we may send you promotional emails about new products, special offers, and other updates. You can opt out at any time by:
• Clicking the "unsubscribe" link in any marketing email
• Contacting us at tryprimalpeak@gmail.com
• Updating your communication preferences in your account settings
8. Third-Party Links
Our Site may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies before providing any personal information.
9. Children's Privacy
Our Site and products are not intended for individuals under 18 years of age. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.
10. International Users
Our Site is operated from the United States. If you are accessing our Site from outside the United States, your information may be transferred to, stored, and processed in the United States, where data protection laws may differ from your country.
11. U.S. Privacy Rights
U.S. residents may have rights under applicable state privacy laws (such as the California Consumer Privacy Act (CCPA) and similar laws):
• Right to know what personal information is collected
• Right to access your personal information
• Right to correct inaccurate information
• Right to request deletion of personal information
• Right to opt out of the sale or sharing of personal data (if applicable)
• Right to non-discrimination for exercising privacy rights
To exercise these rights, contact us at tryprimalpeak@gmail.com or call 1-512-325-6177.
12. Data Retention
We retain your personal information for as long as necessary to:
• Fulfill the purposes described in this policy
• Comply with legal obligations (e.g., tax and accounting requirements)
• Resolve disputes and enforce agreements
When your information is no longer needed, we will securely delete or anonymize it.
13. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last Updated" date. We encourage you to review this policy periodically.
For significant changes, we may provide additional notice (such as email notification or a prominent notice on our Site).
14. Contact Us
Primal Peak
Email: sales@tryprimalpeak.com
Phone: 1-512-325-6177
Website: https://tryprimalpeak.com/